Johann Wah: Student Founder Beginnings, Amazon to Nika.eco Founder & Climate Change Perspective - E483
Johann Wah, President & Cofounder of Nika.eco, and Jeremy Au discussed:
1. Student Founder Beginnings: While attending Yale-NUS, Johann founded a sustainable apparel company to pay for his university expenses and dates with his now-wife. The business started gaining traction after a Straits Times article featured their eco-friendly fabrics, but the COVID-19 pandemic led to canceled orders and an overwhelming inventory. Faced with financial challenges, he borrowed money from friends and family to meet his Minimum Order Quantity (MOQ) for the fabrics. When B2C sales dried up, he pivoted to B2B, cold calling and knocking on doors of corporations with sustainability mandates. After three months of high risk, he secured contracts with Western multi-national corporations headquartered in Singapore that allowed him to clear his debts and pay for his university fees.